Resume

Christopher Alory

Great Melbourne Area Location icon

www.linkedin.com/in/christopher-alory LinkedIn icon

Contact

Professional profile

Web Designer with years of professional experience, holding a Bachelor degree in Social Media and Digital from Collarts (Australian College of the Arts). Skilled in Front-end Development, Web Design, and Multimedia Content Creation, with proficiency in HTML, CSS, and Web Design. Currently employed at Northern Health, where I lead and manage web projects to enhance user experience and accessibility. Key projects include the development of a comprehensive Catch-up Education website and the launch of tailored websites for Poolstar’s brands. Responsibilities encompass designing and coding web pages, utilising tools like Photoshop for image editing, and implementing web languages to create bespoke digital environments for various products, ensuring functionality and visual appeal.

Key professional skills

  • Web Design and UX/UI: Proficient in creating visually appealing and user-centred designs using Photoshop, Illustrator, Figma, and InDesign. Experienced in wireframing, prototyping, and implementing designs that enhance user experience.
  • Responsive and Adaptive Design: Expertise in designing websites that are fully responsive and adaptive to various devices and screen sizes, ensuring seamless user experience across all platforms.
  • Front-end Development: Skilled in HTML, CSS, and JavaScript, using tools like Visual Studio Code to design, code, and maintain responsive and user-friendly websites.
  • SEO and Performance Optimisation: Experienced in implementing SEO best practices and optimising website performance to enhance visibility and speed.
  • Collaborative Teamwork: Committed to being a reliable, highly motivated, and hardworking team member, actively contributing to project goals and fostering a positive and productive work environment.

Qualifications & certifications

Bachelor in Art Digital and Social Media
Collarts, 2023

IELTS Advance level
International House, 2021

Master in Information and Communication Media Engineering
University of Toulon, 2014

Bachelor in Technics and Activities of Image and Sound Convergence Internet, Audiovisual and Digital
University of Toulon, 2011

Higher national certificate Computer and Networks for Industry and Technical Services
Lycée Jean Lurçat, 2010

Professional experience

Digital Communications Advisor, Northern Health, Melbourne (Australia), October 2023 to present

As a Digital Communications Advisor at Northern Health, I have played a pivotal role in enhancing the organisation’s online presence and user engagement by leading the implementation of a new website and intranet structure, collaborating with external providers, and creating compelling digital content.

  • Led the implementation on the website and intranet structure, aligning with communication objectives.
  • Collaboration with external providers to design, create, and maintain the Northern Health website and intranet.
  • Creation of engaging content, including graphics and videos, enhancing user experience.
  • Manage content updates on the website, intranet, and microsites, and provide training to internal stakeholders.

Intern Marketing, Alliance Française de Melbourne, Melbourne (Australia), February to April 2023

At Alliance Française, my responsibilities included assisting with various marketing initiatives, such as social media management, and content creation, all aimed at promoting the organisation’s language and cultural programs.

  • Create and manage social media content for Alliance Française, including successful launch of the AFM TikTok channel.
  • Engage in community management of the AFM group, fostering active participation and interaction among members.
  • Provide support in managing social media platforms such as Facebook, Instagram, and LinkedIn.
  • Develope and implemente strategic planning, scheduling, and reporting for various social media platforms.
  • Facilitate effective collaboration and communication among stakeholders to ensure cohesive social media marketing efforts.

Front-end Developer / Web Designer, Catch-up Education, Australia, November 2020 to present

Freelance project with Catch-Up Education, an Australian education organisation. The customer wanted to completely rebuild the company website.

During that project I was in charge of:

  • Assisted with mock-up development and created the website template based on the client’s mock-up.
  • Generated various pages depending on the brief and optimised webpages and content for SEO to improve organic search results.
  • Integrated with the client’s CRM system and restructured domain names and email addresses, as well as redirected previous contents.
  • Restructure domain names and email addresses, as well as redirect the previous contents.
  • Provided client support, assistance, and updates as needed.

Webmaster / Web Designer, Poolstar, Le Rove (France), January 2015 to August 2018

In my role, I led initiatives to enhance the company’s digital brand presence through strategic website design and optimisation for new and existing brands.

  • Managed the design, structure, and updates of websites and e-commerce platforms, ensuring a seamless user experience and providing technical support.
  • Designed web layouts and user interfaces, maintaining brand consistency across online catalogues, landing pages, and digital assets.
  • Produced and edited multimedia content, including promotional videos, to boost web engagement and marketing campaigns.
  • Developed internal web tools and digital forms to streamline processes and improve online user interactions.

Marketing manager and back-end developper, Lets-go-out UG, Bremen (Germany), September to December 2013

  • Web development: Optimization and new layout of the website with PHP and Bootstrap framework.
  • Marketing: Social media operation, flyers distribution and event organizer.

Intern in Digital Performance, KPInsight Analytics, Grenoble (France), March to July 2012 and February to August 2013

Through my role, I collaborated with key clients to design user-friendly interfaces and enhance their web experience.

  • Managed web development projects from concept to completion, coordinating design and technical teams to meet client goals and deadlines.
  • Collected and analysed user feedback to enhance website functionality and user experience, delivering detailed follow-up reports.
  • Developed web content and layouts, conducted competitive analysis, and optimised digital marketing strategies to boost online engagement.
  • Provided expert recommendations to improve website usability, aesthetics, and performance through testing and analytics.

SEO Analyst, Rience, La Seyne-sur-mer (France), January to March 2011

  • Website referencing Rience in order to improve the reputation and visibility of the site.
  • Analysed for HTML Optimization.
  • Link exchanges.
  • Registration in directories.

Key Projects

United Nation Association of Australia, Victoria, Committee member / Digital Marketing & Social Media Lead - Young Professional, Melbourne (Australia), December 2023 to present

In my role with UNAAV YP, I was responsible for overseeing and promoting the association’s activities and events, as well as managing its visual identity.

  • Managed digital marketing initiatives and social media presence, promoting activities and events effectively.
  • Developed visually engaging website designs, enhancing user experience and driving engagement.
  • Created and curated compelling digital content, aligning with organisational goals and messaging.
  • Coordinated with cross-functional teams to execute event promotion and communication strategies seamlessly.
  • Implemented targeted digital marketing strategies, optimising reach and impact for the association.

My Melbourne Student Ambassador 2022/2023, Melbourne (Australia), November 2022 to October 2023

My Melbourne Student Ambassadors are responsible for helping to plan and implement the activities of the My Melbourne Program, as well as promoting and supporting those initiatives.

  • Promoting events on social media to advertise and draw attention on it as part of the program.
  • Developing and managing a major event for the City of Melbourne.
  • Participating and supporting local events, such as festivals, concerts, and other cultural events.
  • Developing a community for international students in Melbourne.
  • Proposing strategies for promoting Melbourne as an international study destination.
  • Collaborating with people of various nationalities on diverse and inclusive projects.
  • Representing the City of Melbourne and the My Melbourne Program.

References

Emma Cutajar
Northern Health Public Affairs Director
Contacts available upon request

Maeva Proust
Marketing and Communication officer
Contacts available upon request

Sylvain Lolley
Catch-Up Education CEO
Contacts available upon request

Paul Meeuwsen
Professor at Collarts
Contacts available upon request

Sebastien Etroy
Poolstar IT manager
Contacts available upon request